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    Marketing Automation tool

    General Blogs
    4 Essentials in a Mobile Marketing Automation Platform
    Posted On August 28, 2015    by Aidityo Ganguly

    So, your app is already live – what next? Yes, you need to figure out a way to continuously engage and convert your users and the answer is a Mobile Marketing Automation Platform! In times when user behavior changes with […]

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    General Blogs
    Segment your user base and take appropriate actions, Targeted Marketing
    January 6, 2015    by Maya Gupta

    By integrating App42 Analytics and Marketing Automation features in your mobile app you can gather different types of user information – user properties such as location/source/platform, user behavior through events definition and events tracking. Our latest segmentation feature has been […]


    Backend as a Service
    Increase your App User Engagement and Retention through Marketing Automation
    December 16, 2014    by Ajay Tiwari

    We have recently added many advanced features to our existing API’s and enhanced the existing solution with marketing automation features. These features provide thorough insight about user behavior and how they engage with your app. We also capture lots of […]