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    Backend as a Service
    In-App Notification in Marketing Automation
    Posted On February 6, 2015    by Ajay Tiwari

    App42 Marketing Automation now supports In-App Notifications, a feature that will help you increase user engagement in your App. In-App notifications basically means showing messages to your users who are inside your app doing certain activities. For example, you can […]

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    Multiplayer Gaming Platform
    Analyze your Multiplayer Game performance in Real Time Analice el rendimiento de su juego en tiempo real
    January 22, 2015    by Suyash Mohan

    Deploying a game to app stores is only the beginning. The real challenge starts after that. You need to analyze your games performance to take better decisions. Analyzing your game statistics is a very important part of your game/app lifecycle. […]


    General Blogs
    Why and How ? Re-engaging your app users¿Por qué y cómo? “Re-engaging” los usuarios de su aplicación
    January 19, 2015    by Maya Gupta

    The app ecosystem is changing and the industry is now beginning to understand that while many apps are downloaded only a percentage of them are actually used. One can’t simply worry about the number of app downloads. Mobile Marketers are […]


    App42 PaaS and BaaS
    App42 PaaS supports Jenkins – Continuous Integration on the Cloud
    January 12, 2015    by Naveen Goswami

    App42 PaaS has now added support for Jenkins to help developers maintain and schedule their releases on the cloud. Today if we ask the developers that which Continuous Integration service they are using to maintain their releases, most of them […]


    Multiplayer Gaming Platform
    Know AppWarp Windows SDK better through this utility App
    January 9, 2015    by Kanika Mittal

    To help AppWarp developers plan their development in more optimized way, we have built a Windows phone sample App. It demonstrates the functioning of each API. You just need to download the sample, authenticate it with your API/Secret Key and […]


    General Blogs
    Segment your user base and take appropriate actions, Targeted Marketing
    January 6, 2015    by Maya Gupta

    By integrating App42 Analytics and Marketing Automation features in your mobile app you can gather different types of user information – user properties such as location/source/platform, user behavior through events definition and events tracking. Our latest segmentation feature has been […]


    Backend as a Service
    Apply Caching and Offline Storage in your iOS App
    December 24, 2014    by Rajeev Ranjan

    App42 iOS SDK now supports iOS offline caching and storage that will make your iOS application responsive even if the network is not available and the user can use your application flawlessly without any trouble. iOS offline caching enables your […]


    Multiplayer Gaming Platform
    How to Use AppWarp with Cocos2d-JS and Facebook
    December 23, 2014    by Suyash Mohan

    Introduction Cocos2d-x is a very popular game engine and has been turning into a choice for many game developers. Cocos2d-x is a variant of a famous game engine, Cocos2d for iOS. Cocos2d-x itself has become so popular that many of its […]


    Backend as a Service  / General Blogs  / infographics
    Importance of Marketing Automation
    December 22, 2014    by Maya Gupta

    We are all aware that developing a world class app is just analogous to running the first few miles in a marathon. As a matter of fact about 60% apps do not get downloaded even once and 20% users don’t […]