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    App42 MA  / infographics
    Facebook Remarketing with App42 MA [INFOGRAPHIC]
    Posted On December 5, 2016    by ShepHertz

    Also read—App Remarketing: The Answer to your Re-engagement Marketing Strategy. For more information on Facebook Remarketing, visit this link. You may also get a personalized demo or just connect with us and we will be happy to assist you.

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    App42 MA  / General Blogs
    Best Practices on Mapping a Journey of an Airlines Customer
    November 30, 2016    by Naman Kapur

    People love to travel—specially to the areas they have never been to. They do their research starting from top things to do, best places to see, things to avoid, cheap local transport, comfortable stay at nominal prices, etc. The most […]


    App42 API Gateway
    The Importance of Traffic Management in Your API Strategy
    November 22, 2016    by Naman Kapur

    With great popularity . . . comes large crowd. Be it a shopping mall, a super hit movie, a famous restaurant/café or even a tourist spot. Generally, this happens because of two reasons, either the crowd is lured in or […]


    App42 API Gateway
    Why Banking Industry Must Adopt an Open API Platform
    November 15, 2016    by Naman Kapur

    What once was something beyond imagination is now soon becoming a necessity. Banks are now opening their software and other protected resources to third party developers so that they can build their own app using them. Necessity, why, you may […]


    App42 MA
    6 Hacks to Boost App User Retention6 Cara Cepat untuk Meningkatkan Retensi pada pengguna aplikasi
    October 26, 2016    by Naman Kapur

    First it is the awareness that becomes the issue as soon as new apps are developed and then comes the downloads. Well, you can apply a lot of growth hacking techniques to get the users install your app, but what […]


    App42 MA  / General Blogs
    Best Practices in Growth Hacking for Mobile Apps
    October 24, 2016    by Naman Kapur

    A wise man once told me, “great marketing does not mean creating a product, sprinkling the information around and praying that someone comes across it. Great marketing means building a story, creating a journey where you take your customer along […]


    App42 MA  / Backend as a Service  / General Blogs
    4 Updates iOS 10 Brings in Push Notifications
    September 7, 2016    by Naman Kapur

    We all are aware how awesome push notifications are and the best practices to get the max out of them. They enable app marketers to connect with their consumers and users whenever and wherever. Real-time actionable analytics empower marketers to […]


    General Blogs
    What App Marketers Can Learn From Pokémon Go
    August 31, 2016    by Naman Kapur

    I used to have this really fat friend that would just sit at home and play video games all day round. My recent meet with him just blew me away, to my amazement, he had lost majority of his weight […]


    App42 API Gateway
    How APIs & API Management are Changing the Banking Industry
    August 29, 2016    by Naman Kapur

    Brace yourselves: the change in banking is coming sooner than you expect. The world we live in is increasingly changing with each passing day, i.e., going digital and interconnected where devices not only talk to us but also with each […]